One team, one mission

Our mission is to facilitate sustainable growth for ambitious brands by providing impeccable frontend and backend services (and have fun doing so). We discover, design and develop the foundation of successful commerce. To accomplish this, we stand on the shoulders of 2 giants, Shopify and Odoo. And of an awesome team of talented individuals across 2 continents.
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Us in numbers

40+

tech-savvy team members across the globe

100+

projects delivered

10+

years of experience in the business

Our journey so far

2015

Co-founders John and Sam launched Jaswig, starting their e-commerce journey manufacturing and sellling ergonomic, adjustable desks.

2017

Jaswig's desks began to sell like hotcakes, both D2C and B2B. The product-market fit was found.

2018

Jaswig was acquired by Fully, an American furniture giant. John and Sam spearheaded Fully's expansion in Europe.

2020

With their experience in scaling a brand to an annual turnover of €25 million, Sam and John launched Bombay Studio, a Shopify and Odoo agency.

2020

Co-founders Dimitri and Niels founded dear digital, a digital marketing agency specialising in paid advertising for e-commerce brands.

2020

Niels and Dimitri's e-commerce brand 'Puzzle in a Bag' wins the 'Starter of the Year' award.

2021

The increasingly successful collaboration spurred John, Sam, Niels and Dimitri to consider merging, which they did in September 2021 under the name dear digital.

2022

In under two years, our team grew to over 20 people. With performance marketing, Odoo and Shopify, we were a one-stop-shop to scale e-commerce brands.

2023

Some more headcount growth! We crossed the line of 40 team members across 2 continents.

2024

Due to the rapid growth of Shopify and Odoo, we decided to focus on implementing those 2 software, no more growth marketing.

2024

Our first acquisition is a fact. We merge with the experienced Odoo implementor Mainframe Monkey, consolidating our position in the market.